Society today is a digital society in which students are born into and grow up surrounded by digital technologies. This is all due to the digital expectations of the world that we live in. Digital expectancy is defined as an attitude to be an active member in the digital world (Howell, 2012, p.59). Howell (2012) describes our modern day Australian society as being an electronic era to which we use digital technologies more than previous generations have done before. Howell (2012) states that the amount of households in Australia to have Internet connection is 86%. This is a lot of people that have access, are participating and leaving their mark in the digital world.
When an individual posts, shares or communicates online they are sharing a digital identity of themselves. Others may perceive this digital identity of this individual in a way that is not desirable to the person that is sharing these posts, pictures, comments etc. Every individual that is participating in social media and the digital world must be careful what they share online as each person viewing these may perceive it in a negative way. One must question whether the information that they put out into the digital world is safe as once it is out there it is nearly impossible to fully take back or delete (Howell, 2014). Pernille trandburg confirms this idea in her TEDx talk video as she explains the idea of personal data and how companies such as Facebook, Instagram and online shopping companies use the information that you share online as your identity to market products to individuals. They use your online identity without even asking permission to create statistics and data. This poses a scary thought in my mind as I question whether I have complete control of the things that I post online and the content that I share with others on social media such as Facebook and Instagram. For further information on digital identity take a look at the video below.
Google Images. (2015). How to help your customers keep their digital identity safe [image]. Retrieved from https://www.google.com.au/search?q=digital+identities+and+security&biw=1296&bih=710&source=lnms&tbm=isch&sa=X&ved=0ahUKEwiFj_nU1abMAhWo5KYKHb3YCbQQ_AUIBygC#imgrc=VuT1kHRy9P8i-M%3A
Howell, J. (2012). Teaching with ICT: Digital pedagogies for collaboration & creativity. South Melbourne, VIC: Oxford University Press
Teaching & Learning Innovations CSUCI. (2015, June 25). What is a digital identity? . Retrieved from https://www.youtube.com/watch?v=uJzuDcyR0WM
Tranberg, P. (2013, October 4). Fake it- to control your digital identity: Pernille Tranberg at TEDxOxford [Video file]. Retrieved from https://lms.curtin.edu.au/webapps/blackboard/content/listContent.jsp?course_id=_75711_1&content_id=_3919496_1&mode=reset